Quietyme
Identity design for a new high-tech company
Specs
Custom mark. One-color logo, letterhead and business cards.
The Problem
This brand new company needed to present a friendly, professional image as they launched their first product in the competitve hospitality, residential and healthcare industries.
Quietyme is primarily used to manage noise in hospitals, apartments and hotels. Each room is outfitted with a small device that alerts the occupants when they are getting too loud by flashing red or yellow lights. Management staff are notified when noise levels exceed the allowable limit for any length of time, giving them the opportunity to handle situations before they negatively affect other guests and residents in nearby rooms.
The Solution
The bold logo mark is the letter “Q” shaped by four walls of a room. Its shape is also similar to a chat icon which highlights the connectivity the device offers to building management teams. Large areas of white space give a sense of quiet in contrast with the colorful gradients that mimic glowing lights, or light showing beneath a closed door for privacy and noise reduction. The friendly fonts and colorful cards create an approachable image for this high-tech device.
The Result
Launched in April 2013, Quietyme continues to expand their client list across the country in industries ranging from healthcare to residential real estate.
